Marketing Manager - Electric Vehicles

Posted 22 November 2019
LocationLondon
Job type Permanent
Discipline Electro MobilityDigital & Technology
Contact NameDominic Wall

Job description

The Opportunity:

The Green Recruitment Company is delighted to be working with an innovative tech start-up producing intelligent electric vehicle (EV) charging products. They are looking to hire a Marketing Manager to bolster their marketing department; a results focused individual who is interested in the sustainability sector.

 

The Role:

  • Develop and manage the digital marketing strategy
  • Be the customer champion in the company and ensure that the customer always comes first.
  • Manage the website strategy and how content is used to drive B2B traffic
  • Contributing to product development by being the voice of the customer and demonstrating customer needs
  • Manage and deliver the content strategy for the business
  • Measure success with marketing analytics and KPIs
  • Engage with relevant influencers, thought leaders and active media personalities through digital channels (eg, LinkedIn, Twitter, Facebook

 

The Person:

  • Being analytically strong, making data-driven decisions and optimising the digital marketing strategy using metrics and regular analytics.
  • Being able to clearly articulate complex messages for both B2B and consumer customer groups and identify compelling and simple copy and design.
  • Successful track record working in a B2B environment, ideally with a digital business, working across various digital marketing disciplines, including SEO, social media, website, content, targeted marketing and email campaigns. Practical experience with most of the above is a must.
  • Experience and / or appreciation for working with productivity tools like Slack, Trello, Hootsuite and Odoo.
  • Interest and/or experience in sustainable solutions and/or EV charging.