Marketing Manager

Posted 19 May 2022
LocationMadrid
Discipline Renewable Energy & Infrastructure
ReferenceMM01
Contact NameJess Brisley

Job description

The Opportunity:

A leading renewable energy transaction platform which facilitates the buying, selling and financing of assets is seeking a European Marketing Manager to lead activities based in the Madrid office.

The Role:

·         Go-to-market strategy and planning:

·         Define target audiences and craft messaging, including customer segmentation, competitive positioning and value propositions

·         Develop European go-to-market plan aligned with strategy and revenue targets

·         Sales enablement:

·         Draft one-sheets, decks, case studies and other content to support the needs of the European sales team

·         Manage the translation of sales collateral into Spanish as needed

·         Thought leadership and content marketing:

·         Partner with market experts and analysts to draft articles covering European renewable energy market news and trends

·         Draft European-specific educational content and guides

·         Event planning:

·         Manage the logistics and coordination of European events, including industry conferences and events

·         Partner co-marketing activities:

·         Support advisor partners in Europe by coordinating webinars, press releases and other co-marketing activities

 

The Individual:

·         5+ years of experience in B2B marketing; renewable energy experience preferred

·         Excellent writing ability, with experience crafting long-form and short-form content

·         Fluent in English and highly proficient in Spanish

·         Event planning experience

·         Flexibility to work some evening hours to communicate with US team.

·         Highly organized with extreme attention to detail

·         Resourceful; able to work independently