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Growth Marketing Manager

Job description

​We are a fast-growing distributed energy business operating within a leading institutional-backed renewable energy platform. We develop, own and operate fully funded commercial solar, battery storage and EV charging solutions across complex, multi-technology environments in the UK and selected European markets.

As we scale, we are entering an important phase of growth across UK commercial & industrial (C&I) sectors while expanding into Europe through a structured multi-country platform strategy.

We are seeking a commercially driven Growth Marketing Manager to help define and scale our market presence, build a high-performance demand generation engine, and strengthen our positioning across priority sectors.

This is a high-impact role with real autonomy, leadership exposure, and direct influence on commercial strategy across the UK and European markets.

Core Responsibilities

1. Positioning & Sector Strategy

  • Develop clear, differentiated messaging across priority C&I sectors

  • Work closely with commercial, technical, and sales teams to shape value propositions

  • Translate complex multi-technology solutions into compelling market narratives

  • Provide market insight, competitor analysis, and sector intelligence

  • Support targeted campaigns across key clients and partners

2. Demand Generation & Commercial Performance

  • Build and scale a high-performing B2B demand generation engine

  • Increase pipeline volume and improve conversion rates across long sales cycles

  • Own LinkedIn and digital thought leadership strategy (share of voice leadership)

  • Deliver market-leading content: articles, insights, and opinion pieces

  • Lead marketing analytics, attribution, and performance reporting

  • Optimise CRM usage and identify data-led growth opportunities

  • Test, refine, and scale acquisition channels to maximise ROI

3. European Market Development (c.40–50%)

  • Support market entry strategy across selected European countries

  • Localise messaging and positioning by market and regulatory environment

  • Build early-stage brand awareness and credibility in new territories

  • Align with wider European platform stakeholders

4. Brand, Channels & Budget Ownership

  • Own and manage the marketing budget with full autonomy

  • Oversee digital performance (website, SEO, paid channels)

  • Manage external agencies and optimise third-party spend

  • Ensure consistent brand execution across all markets

About You

We are looking for a commercially strong, data-driven B2B growth marketer who thrives in complex, technical environments.

You will bring:

  • Proven success in delivering measurable B2B growth outcomes

  • Experience in renewables, energy, infrastructure, or complex B2B sectors (preferred)

  • Strong commercial awareness and ability to influence senior stakeholders

  • Experience working across multi-market or European environments (desirable)

  • Deep understanding of CRM, analytics, and performance marketing

  • Ability to operate independently with high accountability

  • A creative, experimental mindset with a focus on results

  • Confidence, challenging assumptions and improving how things are done