Channel Sales Manager
Job description
We are seeking a dynamic Channel Manager to build and lead our partner ecosystem across Pakistan. In this role, you will recruit, enable, and manage top-tier EPC contractors, solar distributors, and financial partners to drive C&I and utility solar growth, while ensuring technical standardization and brand compliance.
What You'll Do
Identify, recruit, and onboard high-quality local partners, including leading EPC contractors, solar distributors, and green-energy financing institutions.
Serve as the primary point of contact for key channel partners, fostering collaborative relationships and driving joint business growth.
Develop and deliver Partner Enablement Programs — product training, technical standards, and sales methodologies — and help partners build qualified local technical teams.
Support partners with technical guidance, marketing collateral, and O&M capability building to ensure long-term project performance and customer satisfaction.
Organize channel events (partner conferences, technical seminars, roadshows) and co-marketing initiatives to boost brand visibility and lead generation.
Set and track partner KPIs against sales and technical benchmarks, and enforce compliance with brand guidelines and after-sales service protocols.
What We're Looking For
Bachelor's degree or above in Engineering, Business, or a related field.
Minimum 3 years of channel sales or business development experience in the solar PV or renewable energy sector in Pakistan.
Proven track record of successfully managing EPC contractors and distributors.
Established network within the Pakistani solar industry — leading EPCs, distributors, and banking / financial leasing circles.
Strong understanding of the local solar supply chain, installation standards, and after-sales service requirements.
Excellent communication, negotiation, and presentation skills; ability to influence and train technical teams.
Fluent in English; proficiency in Urdu and local dialects is highly preferred.
Nice to Have
Experience in channel marketing, co-marketing campaigns, or partner conference organization.
Background in technical training or O&M capability building for solar projects.